Machiya Guesthouse “Nedoko to, Asage.Namakemono”, means “Sloth’s Beds & Breakfasts”
Mornings in Ono begin quietly, with the gentle light of dawn.
Nestled within the historic castle town of Echizen Ono, whose streets have retained their character since the Sengoku era, Machiya Guesthouse “Nedoko to, Asage.” is a small and peaceful inn created by restoring a traditional Japanese townhouse rich in history and atmosphere.
Here, we believe a day only needs two moments: sunrise and sunset.
Wake to the morning light streaming through the windows, watch the sun sink behind the western mountains at dusk, and spend the evening beneath a sky full of stars. Living in harmony with nature’s rhythm, forgetting the clock, and simply relaxing—that is the way of life at “Nedokoto, Asage.”
Our concept combines “Become a sloth and forget about time” with “Zen Workation Stay.”
Even busy professionals can loosen the tension of everyday life here, work when inspiration strikes, and step outside whenever they need a change of pace.
Ono offers something special in every season.
In spring, walk among mountains still touched by lingering snow. In summer, enjoy the crystal-clear waters of the Kuzuryu River system. In autumn, admire brilliant fall colors. In winter, experience skiing and snowboarding.
From October through April, Echizen Ono Castle often appears above a sea of clouds, creating the magical sight known as the “Castle in the Sky.” Stroll through the grid-patterned castle town, discover your favorite café, and naturally become friends with local shop owners. Before long, you may find yourself feeling like a local resident of Ono.
Ono is also known as the “Town of Water.”
Abundant groundwater and natural springs can be found throughout the area, and even the tap water is often praised as among the most delicious in Japan. This pure water refreshes both body and mind.
At our guesthouse, we place special importance on Asage (breakfast).
Inspired by Zen cuisine, our breakfast is prepar
"Nedokoto Asage" is run by a Japanese husband and his Taiwanese wife. Although we grew up in different cultures, we share the same belief: that travel is not just about sightseeing, but about experiencing life in a new place. This philosophy is at the heart of everything we do.
My wife was an interior designer in Taiwan before moving to Japan. She has always admired traditional Japanese architecture, and this guesthouse is the result of her passion and careful attention to detail. Every corner has been thoughtfully designed to preserve the beauty of this traditional Japanese house while adding modern comfort. We hope you will feel the unique atmosphere created by the harmony of Japanese aesthetics and the gentle warmth of Taiwanese design.
My own journey began in 2012, when I opened **Namakemono**, the first traditional guesthouse in Fukui Prefecture. Before that, I worked as an office employee, but after experiencing serious health problems, I found myself questioning the meaning of work, happiness, and even life itself.
Travel changed everything.
By meeting people, discovering new places, and slowing down enough to appreciate the world around me, I rediscovered the joy of living and found my true purpose. I decided to dedicate my life to sharing the beauty of Echizen Ono with travelers from around the world.
At the time, many people told me, "No one will come to Ono," or "Foreign tourists would never visit such a small town." But I believed this place had incredible potential that even many local people had yet to discover. Through years of welcoming guests and sharing the region's hidden treasures, that belief has become reality. Today, visitors from Japan and around the world come to experience Ono, and many return again and again as dear friends.
At Nedoko to Asage, we combine Japanese and Taiwanese hospitality to create a warm and memorable stay.
Languages spoken: English,Japanese,Chinese